Nolan Reeves, a 5th generation farmer and owner of Reeves Farm in Baldwinsville, NY, is washing pumpkins during the end of the harvest season. He works alongside his sister, Karin Reeves, his father, Mark Reeves, and his uncle, Brian Reeves on the farm.

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WASTE TO WORTH

About 20% of produce from Reeves Farm is turned away from grocery stores due to its imperfect appearance, not its quality. In order to prevent waste, Nolan Reeves, a 5th generation farmer, provides what’s left to local food banks–deepening his commitment to community and sustainability.

Produced by

Kelsey Leary

Kelsey Leary

Coached by

Deanne Fitzmaurice headshot

Deanne Fitzmaurice

Michael O Snyder photo

Michael Snyder